Gucci X Adidas jacket
古驰Gucci X Adidas联名外套
Gucci's high-end clothing, Adidas sports goods, all have the homogeneity of the field of clothing attributes.
Gucci的高档衣物，Adidas的运动用品，都有着服饰领域的同质化属性。
The Gucci and Adidas joint name is to inject innovative elements into the product, symbolizing the adidas street culture of the clover logo and three stripes design, together with the symbol of Gucci interlocking double G pattern, green red green webbing and double G logo material in the joint series integration, telling about the creative charm of symbols and logos.
而此次Gucci和Adidas的联名，正是为产品注入了创新元素，象征着adidas街头文化的三叶草标志与三条纹设计，连同象征古驰的互扣式双G图样、绿红绿织带以及双G标识材质于联名系列中相互融合，诉说关乎符号与标识的创意魅力。
The striped design inspired by the two brands also runs through the new adidas x Gucci co-branded series, renewing the interpretation of casual clothing and sports clothing, to achieve a refreshing effect, directly stimulating the brand's seasonal heat.
由两个品牌共同启发的条纹设计亦贯穿全新adidas x Gucci联名系列，焕新演绎休闲服饰与运动着装，达到让人耳目一新的效果，直接刺激品牌的当季热度。
When two different brands join hands, the sense of conflict comes, and the powerful elements formed by the rendering, especially the Gucci and Adidas joint logo, is to intuitively present the different brand attributes, causing a strong visual impact to the public.
当两个差异明显的品牌联手，冲突感就来了，由此形成的强大元素渲染，尤其是Gucci和Adidas的联名logo，更是把不同的品牌属性直观呈现出来，给大众造成强烈的视觉冲击。
The difference between the two brands is mainly reflected in the different acceptance groups.
两个品牌的差异，主要体现在接受众群体不同。
This brand co-branding can be said to have built a bridge between the two sides, allowing young fans to feel the charm of Gucci and high-end customers to aftertaste the vitality of Adidas.
而这次品牌联名，可以说在双方之间搭了一个桥梁，让年轻粉丝感受Gucci的魅力，也让高端顾客回味Adidas活力。
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